About

Toni LLC is a boutique creative arts and consulting agency founded in Nashville, Tennessee, now based in Atlanta, Georgia by creative director Toni Baldwin. We specialize in music production, film production, publishing, web design and development, creative direction, and more. Toni LLC serves as a one stop shop for all of your creative needs.

In March 2005, 9 year old Toni Baldwin wanted a $10,000 website but her mother said no. Thus Fine Mess Studios (formerly known as Graphics By T), the first Toni LLC company, was created. Self-taught from Google and teach yourself books, by 14 Toni had built over 10 websites for friends and family to start her portfolio. She then used the extra income to nurture her budding music career. At age 13, in an effort to maintain creative control of her music career, Toni added Fine Mess Records, Fine Mess Productions, and Toni Baldwin Publishing to the Toni LLC umbrella. Fine Mess Records saw Toni release 4 different projects from 2013 to 2017. By the time of graduation from high school in 2014, Toni LLC was a full-time job.

In 2016, Toni LLC expanded into full creative direction, event planning, consulting, and talent management with the Fine Mess Company. Toni began her own personal brand working with top brands to promote their products and create content. Toni also began working with brands and influencers with creative strategies to take their businesses to the next level through websites, mobile apps, and brand identity.